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    Modern office with open space, communal dining, lounge area, and bar for collaboration.

    Senior Marketing Specialist

    Cannon Design

    • Date Posted: 05/08/2024
    • 04/09/2024
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    Job Description

    **Job Description**

    If you think your skills, experience, and aspirations make you a good match for this position, we encourage you to apply. As part of the application process, candidates are required to submit 2-3 work samples demonstrating proficiency with Adobe InDesign and other layout software such as PowerPoint, as well as provide 1-2 writing samples (i.e., project descriptions, employee bios, proposal cover letters, etc.). Please redact proprietary/confidential information as needed.

    Note: We understand that the process of developing these items is very collaborative; we are looking to see samples that you held the primary role in creating. Candidates that progress to the interview stage will be expected to present details on work samples.

    ---

    **ABOUT THE ROLE**

    As a Senior Marketing Specialist, you’ll be part of our Marketing team, which sits within the Brand, Marketing, and Business Development (BMBD) team. You will work with a hub of marketing peers led by a Regional Marketing Team Leader. You’ll work in partnership with our Markets, Offices, and Services, who rely on marketing support to advance their message and win pursuits. You’ll collaborate across the BMBD community—with fellow Marketing team members, Graphics, Communications, Knowledge Management, Client Engagement, Market Strategy, and Business Development—to deliver marketing excellence across proposals, presentations, collateral, local brand-building efforts, and more.

    ---

    **HERE'S WHAT YOU'LL DO**

    **PROPOSAL MARKETING**

    - Lead the development of proposal materials including coordination and production of deliverables across all stages of the process.
    - Drive large, strategic, and complex pursuit processes from proposal coordination through interview.
    - May lead visual theme and strategic messaging.
    - Able to develop creative ideas for proposals and interview content.
    - Collaborate with Marketing teammates, other BMBD team members, and Client Leaders to develop pursuit strategies—starting with client engagement, leading to proposal then interview—to secure the win.
    - Create and update resumes, portfolio pages, presentations, and related marketing materials using our design templates as inspiration and working within our brand standards.
    - Participate in the development of collateral that supports our markets, offices, and services.
    - Provide marketing research for overall market/office strategy, as well as for individual clients and pursuits.

    **BRAND MARKETING**

    - Lead local/regional marketing activities, such as sponsorships, award submissions, events, and photography, that align with our PR/Communications objectives and increase our brand visibility.

    **FIRM KNOWLEDGE & SUBJECT MATTER EXPERTISE**

    - Develop strong, in-depth knowledge of the firm’s portfolio, personnel, and offerings.
    - Develop subject matter expertise (across markets, typologies, services, technology, or other) that adds value to our marketing initiatives and pursuit activities.

    **MANAGEMENT & OPERATIONS**

    - Work with Regional Marketing Team Leader to support training and ongoing development of Marketing Specialists.
    - Provide peer review and oversight for accuracy and quality of content.
    - Self-review all work for accuracy and quality of content.
    - Maintain and update Salesforce for clients and pursuits.
    - Properly and accurately maintain a proposal filing system.
    - Internalize marketing best practices.

    **OTHER**

    - May participate in external marketing activities.
    - May perform other duties as required.

    ---

    **HERE'S WHAT YOU'LL NEED**

    - Bachelor's degree in business, marketing, communications, or a related field required.
    - A minimum of 7 years of related work experience required.
    - Related experience working in a marketing or communications role for a professional services firm required.
    - Related experience working in the Architecture, Engineering, and/or Construction industry preferred.
    - Must be proactive, self-driven, organized, detail-oriented, and have an enthusiasm for innovation.
    - Strong time and project management skills are essential, along with the ability to work in a deadline-driven environment.
    - Must have the ability to drive large, complex pursuits end-to-end.
    - Solid skills in strategic thinking, writing, and design—with the potential and/or interest to further develop/excel in at least one of these areas.
    - Strong proficiency with InDesign, Word, Excel, and PowerPoint.
    - Familiarity with Deltek CRM Vision, Salesforce, and Miro is a plus.

    The salary range for this position to be filled in the Baltimore, MD office is $69,200 to $86,500 annually. This salary range is the range we believe is the anticipated range of possible base compensation at the timing of the posting. We may ultimately pay more or less than the anticipated salary range for the position. Employees may be eligible for discretionary bonuses. We offer a full benefit package including medical, dental, and vision coverage, flexible spending account options, and voluntary insurances. We have paid time off, flex-time summer hours, remote work options, a 401k plan, and employee perk programs. For a general overview of our benefits, please visit our careers page at https://www.cannondesign.com/careers/benefits. Actual compensation may vary from posting based on geographic location, work experience, education, and/or skill level.

    ---

    **ABOUT OUR FIRM**

    We’re a design solutions firm that awakens opportunities for impact. Whether creating building solutions, strategic transformations, new experiences, or new operational models, we help clients achieve mountain-sized ambitions. Our Living-Centered Design ethos inspires us to go bigger and do better—for people, businesses, society, and the planet. In 2021, 2019, and 2017, Fast Company named us one of the 10 most innovative design firms in the world.

    ---

    **ABOUT WORKING HERE**

    We are relentless in our pursuit of client adoration (not simply satisfaction). Consistent delivery of the best service is what we are about. We are committed to ensuring our practice is equitable for all employees, representative of the communities around us – and focused on the future of design. We advocate for equity, diversity, and inclusion efforts through the leadership of our DEI Council, Employee Resource Groups, and other community advocacy initiatives. We’re about communication and transparency here. If you want to talk to someone about an idea you have or a challenge that needs addressing, we’re ready for you.

    Please note that candidates can only apply to our positions on our company Careers site. It's not uncommon for scammers to create positions that look legitimate on other sites; never enter your information or apply for CannonDesign positions on any platform. Should an issue arise that you feel we should be

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