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Ana Moisin

From Concept to Sensation: Crafting the Future of Experiential Hospitality

Ana Moisin is Creative Director and Founder of Anamo Design Studio, a London hospitality, F&B and residential interior design practice.

Portrait of Ana Moisin
Ana Moisin · Anamo Design Studio
Current role
Director
Practice
Anamo Design Studio
Location
London, United Kingdom

Conversation

The thinking behind the work.

Episode 0213 · Architecture Social

From Concept to Sensation: Crafting the Future of Experiential Hospitality

Join us for a conversation with Ana Moisin from Anamo Design Studio, who shares insights on the evolving landscape of hospitality design. We will be exploring the importance of creating spaces that not only look beautiful but also engage and connect with guests on a personal level.

Cover artwork for From Concept to Sensation: Crafting the Future of Experiential Hospitality
Explore episode moments

Use the timestamps below to find each moment in the full episode.

  1. 05:00 · Design stages and how hospitality projects develop · Audio only
  2. 10:00 · Materials, atmosphere and project examples · Audio only
  3. 15:00 · Brand standards and creative freedom · Audio only
  4. 20:00 · Avoiding a fixed house style · Audio only
  5. 25:00 · Concept work, colour and guest experience · Audio only
  6. 30:00 · Studio scale and project range · Audio only

Selected work

Selected work.

One New Change, London, United Kingdom · 2022

F1 Arcade London

The first official premium F1 experiential venue, combining racing simulators, hospitality and a layered interior overlooking St Paul's Cathedral.

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About

The story so far.

The person behind the work.

Ana Moisin is the Creative Director and Founder of Anamo Design Studio, a London-based interior design practice specialising in hospitality, food and beverage, and residential projects. She has worked in interior design since graduating, with more than a decade of experience leading premium hospitality, leisure and F&B schemes from early concept through to on-site completion.

On the Architecture Social podcast, Ana joined Stephen Drew to explore experiential hospitality: what it means to design bars, restaurants, hotels and immersive venues that connect with guests on a personal level. She discussed the studio's work on the F1 Arcade venues in London and Birmingham, the central role of lighting in shaping atmosphere, designing for durability in high-footfall spaces, and how interior designers collaborate with architects across a project.

Her approach pairs a passion for materiality and detail with strong technical knowledge, including FF&E and finishes, and a preference for keeping each scheme fresh rather than relying on a fixed house style.

Watch or listen to the full conversation in the Architecture Social CPD: What is Experiential Hospitality Design? Ft. Ana Moisin at Anamo Design Studio.

The practice

Anamo Design Studio

Anamo Design Studio is a London interior design practice creating experiential hospitality, F&B and residential spaces from concept to completion.

Architecture practice · Greater London

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Expertise

What I bring.

Current role
Director
Practice
Anamo Design Studio
Location
London, United Kingdom
On the podcast
1 episode · 2024

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