People · Podcast guest
Ana Moisin
Director · Anamo Design Studio
Ana Moisin is Creative Director and Founder of Anamo Design Studio, a London hospitality, F&B and residential interior design practice.
- Current role
- Director
- Practice
- Anamo Design Studio
- Location
- London, United Kingdom
- On the podcast
- 1 episode · 2024
The story so far
The path behind Ana's work.
Ana Moisin is the Creative Director and Founder of Anamo Design Studio, a London-based interior design practice specialising in hospitality, food and beverage, and residential projects. She has worked in interior design since graduating, with more than a decade of experience leading premium hospitality, leisure and F&B schemes from early concept through to on-site completion.
On the Architecture Social podcast, Ana joined Stephen Drew to explore experiential hospitality: what it means to design bars, restaurants, hotels and immersive venues that connect with guests on a personal level. She discussed the studio's work on the F1 Arcade venues in London and Birmingham, the central role of lighting in shaping atmosphere, designing for durability in high-footfall spaces, and how interior designers collaborate with architects across a project.
Episode 0213 · Architecture Social · 48:24
From Concept to Sensation: Crafting the Future of Experiential Hospitality
Experiential hospitality is not just about making a hotel, restaurant or bar look good. It is about creating places that people remember, share and want to return to.
Inside the conversation
6 moments to start with- 01
00:00 · Introduction to experiential hospitality
- 02
05:00 · Design stages and how hospitality projects develop
- 03
10:00 · Materials, atmosphere and project examples
- 04
15:00 · Brand standards and creative freedom
- 05
20:00 · Avoiding a fixed house style
- 06
25:00 · Concept work, colour and guest experience
Profile in brief
The work and context behind Ana's conversation.
- Current role
- Director
- Practice
- Anamo Design Studio
- Location
- London, United Kingdom
Continue exploring
Meet the practice behind the work.
Anamo Design Studio is a London interior design practice creating experiential hospitality, F&B and residential spaces from concept to completion.
- Greater London
- Hospitality
- Residential (High-end)
- Leisure
Podcast · moments that play
Start where the idea starts.
- 05:00Ana Moisin · Audio onlyListen from 05:00 in the full episode.
Design stages and how hospitality projects develop
- 10:00Ana Moisin · Audio onlyListen from 10:00 in the full episode.
Materials, atmosphere and project examples
- 15:00Ana Moisin · Audio onlyListen from 15:00 in the full episode.
Brand standards and creative freedom
- 20:00Ana Moisin · Audio onlyListen from 20:00 in the full episode.
Avoiding a fixed house style
- 25:00Ana Moisin · Audio onlyListen from 25:00 in the full episode.
Concept work, colour and guest experience
- 30:00Ana Moisin · Audio onlyListen from 30:00 in the full episode.
Studio scale and project range
Selected work from Anamo Design Studio
Two projects, one connected practice.
A closer look at the practice’s work
F1 Arcade London
The first official premium F1 experiential venue, combining racing simulators, hospitality and a layered interior overlooking St Paul's Cathedral.
View project →F1 Arcade Birmingham
A 1,000 sq m experiential venue in Birmingham's Paradise development, blending Formula 1 simulation, dining and a high-energy interior.
View project →