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Clare Nash

Small Practice, Big Impact: Clare Nash on Cash Flow, Clients and Confidence

Clare Nash, founder of Clare Nash Architecture and author, on running a small UK practice. Hear her Architecture Social podcast episode.

Clare Nash · Clare Nash Architecture
Current role
Director
Practice
Clare Nash Architecture
Location
Oxfordshire, UK

Conversation

The thinking behind the work.

Episode 0240 · Architecture Social

Small Practice, Big Impact: Clare Nash on Cash Flow, Clients and Confidence

Charging 50% upfront. Blogging to get work. Teaching part-time and even working as a dinner lady in the early days. From just herself to a team of six. Refusing to play the “starving artist” trope. Clare Nash isn’t just running an architecture practice - she’s rewriting the manual.In this honest, funny and practical conversation, Clare breaks down what it’s really like running a small architecture studio in the UK. From cash flow crunches to the mindset shift needed to chase overdue invoices,

Cover artwork for Small Practice, Big Impact: Clare Nash on Cash Flow, Clients and Confidence
Explore episode moments

Use the timestamps below to find each moment in the full episode.

  1. 01:17 · Meet Clare Nash ↗
  2. 01:50 · Starting an architecture practice ↗
  3. 03:34 · Challenges of running a small practice ↗
  4. 05:58 · Cash flow and client payments ↗
  5. 20:25 · Marketing strategies for architects ↗
  6. 24:41 · Public speaking and networking ↗

Selected work

Selected work.

United Kingdom

Coolington Barn

A former agricultural barn and its ruined outbuildings were transformed into a light-filled home arranged around a south-facing courtyard.

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Other public work

About

The story so far.

The person behind the work.

Clare Nash is the founder and director of Clare Nash Architecture, a small practice working across Oxfordshire, South Northamptonshire, North Buckinghamshire and South Warwickshire.

A RIBA chartered architect with a master's in vernacular architecture and regeneration, Clare set up her practice during the last recession and has grown it to a team of six. The studio is known for barn conversions, eco homes, listed building work, self-builds and small residential developments, with design rooted in the local vernacular and a strong focus on sustainability.

Clare is the author of two books, including Contemporary Vernacular Design: How British Housing Can Rediscover its Soul (RIBA Publishing), and runs The Business Space, a peer mentoring group for architectural business owners. She joined the Architecture Social Podcast to discuss what it really takes to run a small UK architecture practice, from cash flow and fees to marketing, niching and growing a team.

The practice

Clare Nash Architecture

We are a friendly team of passionate designers who love to help people realise their architectural dreams. We also care deeply about the environment, creating environmentally sound designs that reduce the need for excessive energy consumption.

Architecture practice · Oxfordshire

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Expertise

What I bring.

Current role
Director
Practice
Clare Nash Architecture
Location
Oxfordshire, UK
On the podcast
1 episode · 2025

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