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    The Market Joy Verified listing Verified listing

    Shefa Q

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    The Market Joy Verified listing Verified listing

    Shefa Q

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    Description

    'The Market of Joy' is Shefa's final year thesis where she reimagines Oxford’s Covered Market as an anti-brand spectacle—a high-tech, mixed-use intervention that disrupts consumer habits and resists digital saturation. Instead of encouraging passive consumption, the space provokes playful, critical engagement, transforming the market into a living act of resistance against algorithm-driven culture and corporate control. The project fixates on surface treatment to amplify hidden systems—symbolizing the market’s rebellious, lost voice and fractured identity.

    About the Designer

    Shefa Q is an award-winning RIBA Part II designer with a proven track record on high-profile projects across the UAE and KSA, including NEOM and AECOM.
    She graduated from the Oxford School of Architecture in the top 1% of her cohort with a 3.90 GPA, was nominated for the ACSA Top Tier Student Work publication, and received the Reginald W. Cave Prize—awarded to the top Master’s graduate in the cohort for outstanding academic, design, and research excellence.
    Shefa designs with both edge and empathy, operating confidently at the intersection of innovation and execution. She champions spatial craft that surprises, connects, and leaves a lasting impact.

    Contact Details

    Connect with Shefa Q, follow her on Instagram sheevz_q and/or via email at qshefa2812@gmail.com

    Gallery
    Intricate abstract industrial structure showcasing geometric complexity and futuristic design elements. Vibrant street festival with colourful balloons, historic buildings, and a joyful crowd celebrating together. Whimsical indoor market brimming with warmth, shops, cafes, and colourful, interactive decor. Vibrant neon alleyway showcasing street art, nightlife, and urban culture energy. Complex industrial pipe network in monochrome, showcasing engineering precision and design.
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